Marriott International, Inc je danas najavio planove za izgradnju tri nova hotelska objekta u Cape Townu, u partnerstvu sa Amdec Grupom.
To će biti tri nova hotela u gradu: jedan pod prepoznatljivim brendom kompanije, Marriott Hotels, koji će biti prvi Marriott hotel u Cape Townu; drugi pod luksuznim brendom produženog boravka, Residence Inn by Marriott, prvi za Južnu Afriku; a treći je umjereni lifestyle brend, AC Hotels by Marriott, koji je prvi hotel pod ovim brendom za region Bliskog istoka i Afrike (MEA).
Ova tri planirana razvoja će dodati preko 500 soba ponudi hotelskog smještaja Cape Towna. Dovodeći 189 dodatnih soba u Cape Town, AC Hotel Cape Town na obali će se nalaziti u The Yacht Clubu u okrugu Roggebaai na ulazu u Cape Town Cape Town, dok će na Harbour Archu (trenutni čvor Culemborg), trenutno lokaciji nekoliko velikih građevinskih projekata, bit će mjesto za Cape Town Marriott Hotel Foreshore sa 200 soba i Residence Inn by Marriott Cape Town Foreshore sa 150 soba.
Ova najava je nastavak Marriottovog postojećeg partnerstva sa Amdec grupom, započetog 2015. godine najavom razvoja prva dva brendirana hotela Marriott u Južnoj Africi. Ova dva objekta, koja se nalaze u popularnoj luksuznoj četvrti Melrose Arch u Johanesburgu, trebalo bi da budu otvorena 2018. godine, a to su Johannesburg Marriott Hotel Melrose Arch i Marriott Executive Apartments Johannesburg Melrose Arch.
Ukupna Amdecova investicija u ove razvoje u Kejptaunu i Johanesburgu iznosi preko 3 milijarde rubalja između dva grada, što će imati pozitivne ekonomske rezultate i ogroman uticaj na otvaranje novih radnih mesta.
Novi razvoji podupiru snažnu strategiju rasta kompanije Marriott International u cijeloj MEA regiji, koja je usmjerena na proširenje globalne grupe kao vodeće turističke kompanije kako unutar regije tako i na međunarodnom nivou. Prema Arneu Sorensonu, predsjedniku i glavnom izvršnom direktoru Marriott International, Inc., „Afrika je posebno važna za strategiju širenja Marriott Internationala zbog brzog ekonomskog rasta kontinenta, širenja stanovništva srednje klase i mladih, kao i povećanja međunarodnih letova na kontinent. Sa preko 850 miliona ljudi samo u podsaharskoj Africi, postoje ogromne mogućnosti.”
Planovi Marriott Internationala za rast na kontinentu su impresivni: do 2025. kompanija ima za cilj da proširi svoje trenutno prisustvo u Africi na 27 zemalja, sa preko 200 hotela i oko 37,000 soba.
As for South Africa, Alex Kyriakidis, President and Managing Director, Middle East and Africa for Marriott International, comments that, “The significance of this announcement for both the city of Cape Town and for South Africa cannot be underestimated. The developments in both Cape Town and Johannesburg confirm the country’s importance to the international travel market – for both the business and leisure traveler. From the perspective of tourism, the addition of three hotels in Cape Town, catering for different market segments among both international and domestic visitors, will strengthen the position of the city as one of the world’s top destinations, and we are confident that Cape Town will gain huge benefits from the likely increase in visitor numbers expected in the future.”
James Wilson, Chief Executive Officer of the Amdec Group, says: “Marriott’s new hotels will become landmarks in South Africa and appeal to travellers from all over the country, the continent and the world. We are proud to develop world-class properties in both Cape Town and in Johannesburg. Melrose Arch in Johannesburg is well established as a magnificent multi-faceted New Urban quarter focussed on creating an unforgettable experience with a vibrant atmosphere in a secure environment where people can work, shop, relax and stay. Amdec is thrilled to continue our growing partnership with Marriott International in Cape Town where The Yacht Club will offer an exclusive urban experience in an energised precinct on a working harbour superbly connected to all the buzz of city living in a location steeped in history. In addition we are delighted to be constructing two new hotels at Harbour Arch (on the current Culemborg node) where we hope to replicate the magical atmosphere experienced at Melrose Arch. Melrose Arch, The Yacht Club, and Harbour Arch are all perfect locations for Marriott’s first hotel properties in South Africa.”
Predviđeno je da će tokom faze izgradnje biti otvoreno oko 8 000 radnih mjesta vezanih za građevinarstvo. Nakon što hoteli budu završeni, otvorit će se preko 700 novih ugostiteljskih radnih mjesta – 470 u tri nova hotela u Cape Townu i 320 u Johanesburgu.
Cape Town’s importance in the world tourist market has been confirmed in recent years with the ever-increasing visitor numbers to the city. The addition of further accommodation to meet the growing demand will place the city in an even stronger position as a top global destination.
