IMEX America: Helping buyers learn about technology

Planners are sampling the latest tech solutions for event planning, budgeting and sourcing at the TECHknowledge Area at IMEX America.

Tahira Endean, on the “Top Five Women in EventTech” panel said: “The exhibitors have been very helpful in putting the technology into context. We’ve also had great feedback from the buyers who’ve been on the tours.”

It’s no secret that the best way to understand and learn to use new technology is to see it in action. Meeting planners at IMEX America, currently taking place in Las Vegas, have been finding out about event technology and meeting the experts behind the latest innovations in a new series of EventTech Tours running throughout the show. Led by Tahira, the tours feature several companies who are leading the way in technology for the meetings and event sector.

Carrie Drummond of Ansible by Red Hat, who took part in one of the tours said: “I’m really happy I came on this tour. It’s given me a short taste and insight into several types of technologies that I only know a little about and which are not on my appointment schedule.”


TECHknowledge

Stručnjaci su pri ruci da isporuče ciljane tehnološke sesije, TECHbyte, odgovaraju na pitanja o vrućim temama kao što su Snapchat, Slack, OneNote i nosive tehnologije, te vode posjetitelje kroz najnoviju tehnologiju u Gadget Lab-u.

Pored EventTech Tours-a, skoro 40 edukativnih sesija koje pokrivaju različite aspekte tehnologije održavaju se u Inspiration Hubu tokom emisije i izazivaju veliko interesovanje.

In the run up to the show, buyers have also had the chance to use Zenvoy, a new networking technology.  IMEX has introduced this one-to-one business introduction service for professionals, groups & events to enable buyers to meet like-minded colleagues and make better contacts more easily at the event. Joanna Oliver of EmCare said, “I’m excited to see IMEX doing this, it helps to find expertise easily, to share experiences and make valuable connections.”

Osim što su iskusili najnoviji tehnološki razvoj, planeri su također imali uvid u neke od tehnologija koje su na #IMEXpitchu napravile talase u industriji. Startupi u tehnologiji događaja imali su priliku da predstave svoje proizvode publici profesionalaca za događaje na sajmu. Pet finalista predstavilo je svoje proizvode živoj publici. Grip sa sjedištem u Londonu, prvo svjetsko rješenje za umrežavanje događaja na bazi umjetne inteligencije, okrunjen je pobjednikom od strane stručnog žirija.



Grip će dobiti besplatan prostor u Tehnološkom paviljonu na sajmu iduće godine, pored štampe i marketinga.

IMEX America se trenutno održava u Sands Expo and Convention Center u The Venetian® | Palazzo® Las Vegas od 18. do 20. oktobra 2016. godine, a prethodi Pametni ponedeljak, 17. oktobra.

eTN je medijski partner IMEX-a.

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